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Jobs on milking the mac and moving on to the next big thing




A February 19, 1996 Fortune article asked Steve Jobs about running Apple: 



"What does Steve Jobs say about the plight of the company he started and
the strategy of the man who wrote its first business plan, put up the first
cash, and ultimately cast him out? 'To me it's simple,' he says. 'If I were
running Apple, I would milk the Macintosh for all it's worth--and get busy
on the next great thing. The PC wars are over. Done. Microsoft won a long
time ago.'"