Re: Apple II suicide--a sermon...

[tacompte@cuok.cameron.edu (Thomas A. Compter)]

Sheldon Simms (sheldon@netcom.com) wrote:
   -----< Some Snipped>----

> At the time that Apple
> adopted the 68000 for the Lisa and Mac, it was considered the most
> advanced microprocessor and since it was made by a huge company like
> Motorala, Apple could feel confident about it's future. Apple's switch
> to the Lisa and then Mac was a business decision that I think was well
> made. And once the Mac finally took off and Apple no longer needed to
> sell Apple II's for profitability, the Apple II line was allowed to 
> languish, since maintaining parallel design and support for both lines
> would have been too expensive. As a business decision I think Apple did
> the right thing....

Could be, but I think they'd have been better off if they had 
held on to the IIe a little longer, and come out with the 
IIe card for the MAC _instead of_ the IIGS, which was on 
a dead end path from its inception. (BTW, I LOVE my 2 IIGSs,
I'm speaking from the corporate standpoint) Back in '87 or 
whenever it was that I bought my GS, I'd have certainly
bought a MAC with a IIe card had it been available, (and
of course I'm postulating that many others would have also). 

Had that been done, I (and others?) would have painlessly made the 
transition from the II to the MAC that Apple wanted me to
make anyway.  However, the state of the company at that
time was, by all accounts I've read, very  devisive and 
competitive (nastily competetive), so such a cooperation 
couldn't have happened. 

Just my .02

--
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