Re: Nibble DVD

[pausch@saaf.se (Paul Schlyter)]

In article <djm2gd$ohn$1@theodyn.ncf.ca>,
Michael Black <et472@FreeNet.Carleton.CA> wrote:
>
>Paul Schlyter (pausch@saaf.se) writes:
>
>> But I still don't understand why he sets the price at $89.95 instead
>> of $90 ...... there's really only one reason to do that: to try to
>> make it appear as if the product is signficantly cheaper than $90 ...
>> 
>To be fair, that sort of pricing is so common that I suspect at least
>some others use the pricing scheme without giving any thought to
>why it is in common use.  You so rarely see an even price point, that
>there must be a good reason for doing "$29.99" even if the person who
>follows the tactic doesn't know why.

Yep -- that's when one has gotten completely brainwahsed.

And one very rarely see prices like $30.02 ....

>The odd thing is, I do round such prices off, but upwards.

There's no "but" here -- rounding is quite often upwards.  When
rounding random numbers, or measurements of natural quantities,
one rounds up as often as down.  But prices are different, they're
not set randomly but with an intention, so in that particular case
rounding will amost always be upwards.

>So when I see $89.95, I see $90.00

I do too .... the difference is after all quite small.  And when one
purchases several items and wants to estimate the total amount, it's
much easher to add $30 and $90 than e.g. $29.95 and $89.85

>    Michael


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